When it comes to filling in your brows, two products stand out above the rest: brow pencils and brow pomades.
Both can give you gorgeous brows — but they create very different looks and work best for different brow types.

If you’ve ever wondered which one is right for you, this guide breaks it down in the simplest way possible.

What Is a Brow Pencil?

A brow pencil is a thin, retractable or sharpen able tool designed to mimic fine, hair-like strokes.

Best For:

• Naturally full brows

• Beginners

• Quick, everyday makeup

• Soft, natural looks

What It Does:

• Fills gaps subtly

• Defines shape without harsh lines

• Adds realistic strokes that blend easily

Why People Love It:

• Easy to control

• Hard to overdo

• Great for beginners

• Perfect for everyday brow grooming

What Is a Brow Pomade?

Brow pomade is a creamy formula (usually in a small pot) that delivers bold, long-lasting colour.

Best For:

• Sparse brows

• Thick, full brow looks

• Creating sharp definition

• Glam, full-beat makeup

• Oily skin (because it’s long-wearing)

What It Does:

• Fills brows intensely

• Helps reshape or rebuild thin brows

• Waterproof formulas last all day

• Great for dramatic or sculpted brows

Why People Love It:

• Super long-lasting

• Perfect for “Instagram brows”

• Can create hair strokes or bold shading

Which One Should You Use?

Choose a Brow Pencil If You Want:

✔ Soft, natural brows
✔ A quick routine
✔ A tool that’s easy for beginners
✔ Brows that look fluffy, not harsh
✔ Precision for small gaps

Perfect if you’re going for the “clean girl” or “no-makeup makeup” vibe.

Choose Brow Pomade If You Want:

✔ Bold, sculpted brows
✔ Long-lasting wear
✔ More control over shaping and structure
✔ To fill in sparse or over-plucked brows
✔ Sharp arches and dramatic definition

Great for glam nights, photos, or all-day makeup.

Can You Use Both?

YES — many makeup lovers do.

The combo routine:

1. Brow pencil → create hair strokes in the front

2. Pomade → fill the tail and define shape

3. Brow gel → lock everything in

This gives you the best of both worlds: natural-looking front, defined tail.

Tips for Flawless Brows (No Matter What You Choose)

✔ Use light pressure

Brows look best when applied softly and built up slowly.

✔ Brush your brows often

A spoolie blends the product and removes harsh lines.

✔ Match your undertone

Cool tone → dark brown/ash
Warm tone → chocolate/soft brown
Neutral → medium brown

✔ Set with a brow gel

Keeps brows in place and adds a polished finish.

Final Thoughts

Both brow pencils and brow pomades can transform your brows — it just depends on the look you love and your skill level.

• Want natural? → Brow pencil.

• Want bold? → Brow pomade.

• Want both? → Mix and match.

Either way, choosing the right brow tool can instantly elevate your entire makeup look.