{"product_id":"wella-color-charm-pre-post-color-lightening-treatment","title":"Wella Color Charm Pre \u0026 Post Color \u0026 Lightening Treatment","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWELLA COLORCHARM is a trusted professional hair color brand known for delivering salon-quality color, lightening, and aftercare solutions. Designed to support healthier-looking hair throughout the coloring process, WELLA COLORCHARM products help prepare, protect, restore, and remove unwanted color while maintaining beautiful, vibrant results.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eAbout the Product\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eWELLA COLORCHARM Pre Treatment, Post Treatment \u0026amp; Color Remover\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e collection provides professional solutions for every stage of your color service. \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eEach product is sold separately and is not sold as a set.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ePre Color \u0026amp; Lightening Treatment\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e helps prepare the hair before chemical services, creating an ideal foundation for color or lightening while helping maintain the hair's condition.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ePost Color \u0026amp; Lightening Treatment\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e is a bond-building conditioning treatment that strengthens, conditions, and restores hair after coloring or bleaching. It helps reduce breakage by up to \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e90%\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e compared to pre-colored hair when used after chemical services, leaving hair softer, shinier, and easier to manage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eColor Remover\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e helps cleanse away mineral buildup and oxidative color, making it an ideal step when preparing the hair for future color services or removing unwanted color residue.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eAll products are suitable for all hair types.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eKey Features\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eProducts sold separately\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProfessional pre-, post-, and color correction treatments\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for all hair types\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps prepare hair before coloring or lightening\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBond-building post-treatment\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps reduce breakage by up to 90%*\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eConditions, strengthens, and adds shine\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eColor Remover helps cleanse minerals and oxidative color\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIdeal companion products for professional color services\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eVegan Post Treatment formula (free of animal-derived ingredients)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDermatologically tested\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003e*Compared to pre-colored hair when using WELLA COLORCHARM Post Color \u0026amp; Lightening Treatment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eProduct Details\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eProduct Type:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Hair Color Preparation, Aftercare \u0026amp; Color Removal Treatments\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eSize:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e1 oz\u003c\/span\u003e\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eCollection \/ Line:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e WELLA COLORCHARM\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eHair Type:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e All Hair Types\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eRecommended Use:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Before, During Preparation, or After Hair Color \u0026amp; Lightening Services\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eBrand:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e WELLA COLORCHARM\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eAvailable Products\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003ePre Color \u0026amp; Lightening Treatment\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003ePost Color \u0026amp; Lightening Treatment\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eColor Remover\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eHow to Use\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003ePre Color \u0026amp; Lightening Treatment\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-spread=\"false\" start=\"1\"\u003e\n\u003cli\u003e\u003cspan\u003eApply according to the product instructions before beginning the color or lightening service.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProceed with your desired color or lightening application.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003ePost Color \u0026amp; Lightening Treatment\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-spread=\"false\" start=\"1\"\u003e\n\u003cli\u003e\u003cspan\u003eShampoo the hair after completing the color or lightening service.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eApply evenly throughout the hair.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eLeave on for \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e3–5 minutes\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRinse thoroughly.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eStyle as desired.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eColor Remover\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-spread=\"false\" start=\"1\"\u003e\n\u003cli\u003e\u003cspan\u003eFollow the mixing and application directions included with the product.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eApply evenly to the hair as directed.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProcess according to the recommended instructions.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRinse thoroughly before proceeding with any additional color service.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eCare \/ Maintenance Tips\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eUse the Pre Treatment before coloring or bleaching.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eUse the Post Treatment immediately after chemical services.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eUse the Color Remover only as directed when removing oxidative color or mineral buildup.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePair with WELLA COLORCHARM color products for professional results.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eStore in a cool, dry place with the cap securely closed.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eFAQ\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ctable\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth\u003e\u003cstrong\u003e\u003cspan\u003eQuestion\u003c\/span\u003e\u003c\/strong\u003e\u003c\/th\u003e\n\u003cth\u003e\u003cstrong\u003e\u003cspan\u003eAnswer\u003c\/span\u003e\u003c\/strong\u003e\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan\u003eAre these products sold together?\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan\u003eNo. Each product is sold separately.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan\u003eWhat is the purpose of the Pre Treatment?\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan\u003eIt prepares the hair before color or lightening services.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan\u003eWhat does the Post Treatment do?\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan\u003eIt conditions, strengthens, restores shine, and helps reduce breakage after chemical services.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan\u003eWhat does the Color Remover do?\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan\u003eIt helps cleanse away mineral buildup and oxidative hair color to prepare the hair for future color services or color correction.\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWhy People Love It\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eComplete color preparation and aftercare system.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProfessional-quality salon performance.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps maintain healthier-looking hair before and after coloring.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eColor Remover effectively cleanses minerals and oxidative color.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTrusted WELLA COLORCHARM performance for every step of the color process.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eIngredients\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003ePost Color \u0026amp; Lightening Treatment\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eAqua\/Water\/Eau, Cetyl Alcohol, Malic Acid, Paraffinum Liquidum (Mineral Oil), Isopropyl Myristate, Ceteareth-25, Cetrimonium Chloride, Sodium Hydroxide, Phenoxyethanol, Isopropyl Alcohol, Coco-Glucoside, Glyceryl Oleate, Behentrimonium Chloride, Amodimethicone, Parfum (Fragrance), Polyquaternium-37, Disodium EDTA, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Propylene Glycol Dicaprylate\/Dicaprate, Citric Acid, Hexyl Cinnamal, Trideceth-12, PPG-1 Trideceth-6, Benzyl Salicylate, Acrylates\/Stearyl Methacrylate Copolymer, Sorbitan Oleate, Sodium Benzoate, Tocopherol, EDTA, Hydrogenated Palm Glycerides Citrate.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003ePre Color \u0026amp; Lightening Treatment \u0026amp; Color Remover\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003ePlease refer to the product packaging for the complete ingredient list.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eCaution\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eUse only as directed.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDiscontinue use if rash or irritation occurs.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAvoid contact with eyes. If contact occurs, rinse immediately with water.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eKeep out of reach of children.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFor external use only.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella","offers":[{"title":"Post Treatment","offer_id":46898070356141,"sku":"WE94489","price":1.79,"currency_code":"USD","in_stock":true},{"title":"Pre Treatment","offer_id":46898070388909,"sku":"WE75230","price":2.99,"currency_code":"USD","in_stock":true},{"title":"Color Remover","offer_id":46898106368173,"sku":"WE75285","price":6.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0606\/4737\/5021\/files\/wella-color-charm-pre-post-color-lightening-treatment-5014190.webp?v=1784918350","url":"https:\/\/www.mybeautyexchange.com\/products\/wella-color-charm-pre-post-color-lightening-treatment","provider":"Beauty Exchange Beauty Supply","version":"1.0","type":"link"}